POWERMAN RETURNS TO MALAYSIA
Kuala Lumpur, 7 August 2015 – The Powerman Asia Duathlon Championships will make a comeback to Putrajaya on Sunday, the 6th of March in 2016, after a 2-year hiatus in the region. The race organizer, E-Plus Entertainment Productions, targets to have around 3,000 participants, including top duathletes from around the world, participating in the run-bike-run duathlon race format.
“Globally, Powerman is considered the pinnacle of Duathlon competition and the sport of Duathlon as a natural progression for runners and cyclists. As running and cycling continue to grow as competitive sports, we are happy the Powerman Asia Championships will be revived to provide a platform for these sportsmen and sportswomen to challenge themselves. Malaysia has hosted Powerman since 2002 and is the natural location to host the Asia Championships,” said John Raadschelders, President of the International Powerman Association.
“As we continue efforts in positioning Malaysia as a sports hub in Asia, we look forward to more global scaled outdoor events. In previous years, Powerman has attracted participants from up to 30 countries. By hosting Powerman in Malaysia, we target almost 2,500 international participants and spectators, with an estimated economic impact of RM16 million, generated from tourists’ expenditure. Powerman Asia Championships will not only attract elite competitors with twice the series points versus a regular Powerman race, it will also attract duathletes and fitness enthusiasts from around the region to Malaysia.” added Tony Nagamaiah, General Manager of Malaysia Major Events.
Entrants can expect to race in the Powerman Classic and Powerman Short distances, which offer the challenges of a 10-kilometre run, 60-kilometre cycle, 10-kilometre run, and 5-kilometre run, 30-kilometre cycle, 5-kilometre run respectively.
Participants wishing to compete as a team will also have the option of taking part in either the 2-person Powerman Classic Relay category, which will cover the 10km-60km-10km Classic distance, or 3-person Corporate Sprint category, which will cover the 5km-30km-5km Short distance.
Business Development Director of E-Plus Entertainment Productions, Iskandar Shahril, is confident of the event’s success. “We see tremendous growth in the sports market in Asia. With our increasing commitment towards developing our sports expertise, we believe E-Plus will continue to make inroads into sports business,” he said.
Registrations and pricing announcements for the race are expected to commence in September 2015.
For more information and updates, like us on the Powerman Malaysia – Asia Championships page on Facebook.
E-Plus Entertainment Productions (M) Sdn Bhd
B806 Block B, Kelana Square, No. 17, Jalan SS7/27, Kelana Jaya, 47301 Petaling Jaya, Selangor Darul Ehsan, Malaysia.
POWERMAN: WE ARE DUATHLON
Powerman is the premier label for long-distance duathlons. Powerman unites the biggest and most well-known long distance duathlons in the world under the International Powerman Association (IPA). The IPA cooperates with the International Triathlon Union in the development and growth of the duathlon as a sport in general, and the long distance duathlon in particular.
ABOUT MALAYSIA MAJOR EVENTS
Malaysia Major Events (MME) is a division of Malaysia Convention & Exhibition Bureau (MyCEB), an agency under the Ministry of Tourism and Culture, Malaysia (MoTAC). MME was established under the Government’s Economic Transformation Programme (ETP) to identify, promote, facilitate as well as support viable international events to be staged in Malaysia. With its main objective to enhance Malaysia’s economic growth and profile, MME is also tasked to identify and support major event bids for sports, arts, lifestyles and entertainment events and provide assistance to home-grown and home-hosted events in order to further strengthen Malaysia’s global appeal as the venue of choice for major events in the region. MME also acts as a conduit between the public and private sectors in ensuring seamless processes are achieved through synergistic relationships with diverse event stakeholders in staging successful events in Malaysia.
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ABOUT E-PLUS ENTERTAINMENT PRODUCTIONS
Incorporated in 2004, the award-winning group is the brainchild of a dynamic and creative team, which provides innovative and creative ideas in the events management industry. The group holds a wide portfolio, with an array of international clientele from the private sector and public sector, as well as non-profit organisations. Recognised as one of the top-ranked and experienced Events Management agencies in the region, the group seeks to further elevate industry practices with its unique, creative and innovative ideas. In 2015, the group introduced Media and Communications Management as one of its new services, providing a one-stop integrated marketing solution for clients and also expanded its operations to Singapore.